eduMarketing - The School Development Bible
Everything the Development Department of an Independent School needs to know. A complete reference work updated six-monthly covering:
- Governance
- Community Relations
- Fund Raising
- Marketing
- Communications
- Media
- Alumni
- Foundations
- Strategic Planning
- Merchandising
- And More.
Written and produced by John Benn - one of Australia's most successful Development Professionals. Drawing on decades of outstanding experience, this is a valuable reference work for everyone responsible for the establishment and growth of a school's identity and community.
Scheduled for release in October 2011.